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Towards a framework for critical social marketing : what is to be done for emancipation?

Gordon, Ross; Bádéjọ́, Foluké Abigail; Gurrieri, … - In: Journal of marketing management : JMM ; journal of the … 38 (2022) 17/18, pp. 2135-2163

Persistent link: https://www.econbiz.de/10014234305

Gender transformative advertising pedagogy : promoting gender justice through marketing education

Gurrieri, Lauren; Finn, Fiona - In: Journal of marketing management : JMM ; journal of the … 39 (2023) 1/2, pp. 108-133

Persistent link: https://www.econbiz.de/10014305505

The fashion development process for traditional costumes in the contemporary global fashion market

Audita, Handini; Figueiredo, Bernardo; Gurrieri, Lauren - In: Journal of global fashion marketing : JGfM 14 (2023) 1, pp. 108-122

Persistent link: https://www.econbiz.de/10013555424

The future of the Australasian marketing academy : challenges and priorities : editorial

Gurrieri, Lauren; Reid, Mike - In: Australasian marketing journal : AMJ ; official journal … 30 (2022) 3, pp. 161-167

Persistent link: https://www.econbiz.de/10013384433

Anti-consumption discourses and consumer-resistant identities

Cherrier, Hélène - In: Journal of Business Research 62 (2009) 2, pp. 181-190

This article presents the analysis of two dominant anti-consumption discourses (the voluntary simplicity discourse and the culture jammer discourse) to show the importance of anti-consumption practices in the construction of consumer identities. Specifically, two consumer-resistant identities...

Persistent link: https://www.econbiz.de/10005477584

Corporate environmentalism and top management identity negotiation

Cherrier, Hélène; Russell, Sally V.; Fielding, Kelly - In: Journal of organizational change management 25 (2012) 4, pp. 518-535

Persistent link: https://www.econbiz.de/10009991464

Anti-consumption discourses and consumer-resistant identities

Cherrier, Hélène - In: Journal of business research : JBR 62 (2009) 2, pp. 181-190

Persistent link: https://www.econbiz.de/10008162077

Anti-consumption discourses and consumer-resistant identities

Cherrier, Hélène - In: Journal of business research : JBR 62 (2009) 2, pp. 181-191

Persistent link: https://www.econbiz.de/10008879245

Special Issue on Anticonsumption and Society: Journal of Macromarketing, 2013

Lee, Mike; Cherrier, Hélène; Belk, Russell - In: Journal of macromarketing : examining the interactions … 31 (2011) 2, pp. 223-224

Persistent link: https://www.econbiz.de/10008999442

A study of hoarding behavior and attachment to material possessions

Cherrier, Hélène; Ponnor, Tresa - In: Qualitative market research : an international journal 13 (2010) 1, pp. 8-23

Persistent link: https://www.econbiz.de/10009853850