Purpose: This study explores the factors influencing the value of enterprise social media (ESM) from the perspective of compatibility. Establishing a theoretical model based on compatibility theory, the authors examine the effects of two dimensions of compatibility and the mediating effects of...

Alfalfa ( Medicago sativa L.) is a globally vital forage crop due to its high nutritive quality and yield. In countries with limited water resources, such as China, alfalfa is mainly planted in arid and semi-arid regions. Farmland mulching (FM), an important agronomic measure in arid and...