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The main objective of this exploratory study was to identify and analyse the indicators of intellectual capital in food industry of Serbia. The study investigated managers’ perceptions of their usefulness, practical application, and factors that influence them. The respondents were surveyed by...
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Purpose of the article: The author's interest focuses on brand managers as brands are among the factors strongly contributing to increasing intellectual capital of any organization. This paper provides a comparison of requirements for brand managers at the phase they are addressed by employers...
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This chapter applies the lens of emergentism and emergent properties to the understanding of value propositions, value creation, value delivery and value realization. It argues that none of the building blocks typically asserted with business models are of any value without the underlying...
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