Yang, Yiyi; Wang, Yuan; Billings, Andrew C. - In: Online Information Review 40 (2016) 6, pp. 834-848
Purpose The purpose of this paper is to explore online discussions about the 2014 World Cup on the Chinese social media platform Sina Weibo. Because China did not qualify for the World Cup, the study focusses on the role of online discussions surrounding a worldwide international event from an...