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Challenges in internationalization of R&D teams : impact of foreign technocrats in top management teams on firm innovations
Zhang, Yameng; Sharma, Piyush; Xu, Yekun; Zhan, Wu - In: Journal of business research : JBR 128 (2021), pp. 728-741
Persistent link: https://www.econbiz.de/10012494532
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Interactive effects of situational and enduring involvement with perceived crowding and time pressure in pay-what-you-want (PWYW) pricing
Sharma, Piyush; Roy, Rajat; Rabbanee, Fazlul K. - In: Journal of business research : JBR 109 (2020), pp. 88-100
Persistent link: https://www.econbiz.de/10012238031
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Role of HRM in knowledge integration : towards a conceptual framework
Malik, Ashish; Froese, Fabian Jintae; Sharma, Piyush - In: Journal of business research : JBR 109 (2020), pp. 524-535
Persistent link: https://www.econbiz.de/10012238113
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The impact of psychological contract breaches within east-west buyer-supplier relationships
Kingshott, Russel P. J.; Sharma, Piyush; Sima, Herbert; … - In: Industrial marketing management : the international … 89 (2020), pp. 220-231
Persistent link: https://www.econbiz.de/10012290048
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Managing uncertainty during a global pandemic : an international business perspective
Sharma, Piyush; Leung, Tak Yan; Kingshott, Russel P. J.; … - In: Journal of business research : JBR 116 (2020), pp. 188-192
Persistent link: https://www.econbiz.de/10012257561
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Gender equity and public health outcomes : the COVID-19 experience
Leung, Tak Yan; Sharma, Piyush; Adithipyangkul, Pattarin; … - In: Journal of business research : JBR 116 (2020), pp. 193-198
Persistent link: https://www.econbiz.de/10012257566
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Demystifying deliberate counterfeit purchase behaviour : towards a unified conceptual framework
Sharma, Piyush; Chan, Ricky Y. K. - In: Marketing intelligence & planning 34 (2016) 3, pp. 318-335
Persistent link: https://www.econbiz.de/10011570774
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Threat, efficacy and message framing in consumer healthcare
Nandakumar, Nachiketas; Sivakumaran, Bharadhwaj; Kalro, Arti - In: Marketing intelligence & planning 35 (2017) 4, pp. 442-457
Persistent link: https://www.econbiz.de/10011723754
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Hospitality marketing : strategic issues
Chandiok, Suniti; Sharma, Piyush - In: Strategic marketing management and tactics in the …, (pp. 213-242). 2017
Persistent link: https://www.econbiz.de/10011695341
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Marketing resources, performance, and competitive advantage : a review and future research directions
St. Davčik, Nebojša; Sharma, Piyush - In: Journal of business research : JBR 69 (2016) 12, pp. 5547-5552
Persistent link: https://www.econbiz.de/10011597350