Purpose – This paper aims to report on the efforts of a wholesaler in overcoming one of the main barriers to successful marketing channels – namely the “transparency problem”. Design/methodology/approach – A decision‐support tool that is capable of providing detailed cost‐analysis...

Inefficiency in complex reverse-logistical operations, such as the collection and transport of various wastes, can often be traced to two related factors. Adversarial and arms-length relationships between service providers and customers are commonplace, alongside surprisingly limited...