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Customers on the web are not all created equal : the moderating role of internet shopping experience
Chiagouris, Larry; Ray, Ipshita - In: The international review of retail, distribution and … 20 (2010) 2, pp. 251-271
Persistent link: https://www.econbiz.de/10003977749
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The market orientation of Internet support companies
Gonzales, Jose; Chiagouris, Larry - In: Journal of internet commerce 6 (2007) 1, pp. 61-81
Persistent link: https://www.econbiz.de/10003492665
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Some people just want to read : the roles of age, interactivity, and perceived usefulness of print in the consumption of digital information products
Kirk, Colleen P.; Chiagouris, Larry; Gopalakrishna, Pradeep - In: Journal of retailing and consumer services 19 (2012) 1, pp. 168-178
Persistent link: https://www.econbiz.de/10009507877
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How do digital natives and digital immigrants respond differently to interactivity online : a model for predicting consumer attitudes and intentions to use digital information prod...
Kirk, Colleen P.; Chiagouris, Larry; Lala, Vishal; … - In: Journal of advertising research 55 (2015) 1, pp. 81-94
Persistent link: https://www.econbiz.de/10010520786
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Customer retention : examining the roles of store affect and store loyalty as mediators in the management of retail strategies
Ray, Ipshita; Chiagouris, Larry - In: Journal of strategic marketing 17 (2009) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10003827225
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Customer retention: examining the roles of store affect and store loyalty as mediators in the management of retail strategies
Ray, Ipshita; Chiagouris, Larry - In: Journal of strategic marketing 17 (2009) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10008177252
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Beauty is in the Eye of the Tech Manager: How Technology Orientation and Interactive-Media Knowledge Can Drive (or Stall) Change
Chiagouris, Larry; Lala, Vishal - In: Journal of advertising research 49 (2009) 3, pp. 328-338
Persistent link: https://www.econbiz.de/10008324222
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Customers on the web are not all created equal: the moderating role of internet shopping experience
Chiagouris, Larry; Ray, Ipshita - In: The international review of retail, distribution and … 20 (2010) 2, pp. 251-272
Persistent link: https://www.econbiz.de/10008417484
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Leaping Ahead - Saving the World With Cause-related Marketing
Chiagouris, Larry; Ray, Ipshita - In: Marketing management : a quarterly business management … 16 (2007) 4, pp. 48-51
Persistent link: https://www.econbiz.de/10007766369
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Start-up Marketing - How to turn new companies into large companies at the speed of light.
Chiagouris, Larry; Wansley, Brant - In: Marketing management : a quarterly business management … 12 (2003) 5, pp. 38-43
Persistent link: https://www.econbiz.de/10007232013