Alon, Ilan; Lattemann, Christoph; Fetscherin, Marc; Li, … - In: International Journal of Emerging Markets 5 (2010) 1, pp. 6-22
Purpose – The purpose of this paper is to analyze the status of corporate social responsibility (CSR) communications in Brazil, Russia, India, and China (BRIC) nations. The four countries are among the biggest emerging markets, forecasted to have increasing influence in economic and political...