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Commonomics : rhetoric and reality of the African growth tragedy
Kolo, Jerry; Madichie, Nnamdi O.; Mbah, Chris H. - In: Subsistence entrepreneurship : the interplay of …, (pp. 17-32). 2019
Persistent link: https://www.econbiz.de/10012025014
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The evaluation of CSR and social value practices among UK commercial and social enterprises
Igwe, Paul Agu; Icha-Ituma, Afam; Madichie, Nnamdi O. - In: Entrepreneurial business and economics review : EBER 6 (2018) 1, pp. 37-52
Persistent link: https://www.econbiz.de/10012025158
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Revisiting the European horsemeat scandal : the role of power asymmetry in the food supply chain crisis
Madichie, Nnamdi O.; Yamoah, Fred A. - In: Thunderbird international business review 59 (2017) 6, pp. 663-675
Persistent link: https://www.econbiz.de/10011777960
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Entrepreneurship development in Africa : insights from Nigeria's and Zimbabwe's telecoms
Madichie, Nnamdi O.; Mpofu, Knowledge; Kolo, Jerry - In: Entrepreneurship in Africa, (pp. 172-208). 2017
Persistent link: https://www.econbiz.de/10011740055
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Accounting-marketing integration dimensions and antecedents : insights from a frontier market
Opute, Abdullah Promise; Madichie, Nnamdi O. - In: The journal of business & industrial marketing 32 (2017) 8, pp. 1144-1158
Persistent link: https://www.econbiz.de/10011802764
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Executive opinion : an interview with Chidi Mokeme
Mokeme, Chidi; Madichie, Nnamdi O. - In: African journal of business and economic research : AJBER 8 (2013) 1, pp. 163-167
Persistent link: https://www.econbiz.de/10009783114
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Issues in adopting the marketing strategy for tourism development in Africa : the case of Ghana
Kolo, Jerry; Madichie, Nnamdi O. - In: African journal of business and economic research : AJBER 8 (2013) 1, pp. 147-162
Persistent link: https://www.econbiz.de/10009783115
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City brand challenge 101 : Sharjah in a globalised UAE context
Madichie, Nnamdi O.; Madichie, Lynda - In: International journal of business and globalisation : IJBG 11 (2013) 1, pp. 63-85
Persistent link: https://www.econbiz.de/10009783157
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Marketing theory and practice: the case of the Egg Card
Madichie, Nnamdi O. - In: Marketing intelligence & planning 27 (2009) 7, pp. 926-944
Persistent link: https://www.econbiz.de/10008318731
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The Nigerian movie industry "Nollywood" - a nearly perfect marketing case study
Madichie, Nnamdi O. - In: Marketing intelligence & planning 28 (2010) 5, pp. 625-650
Persistent link: https://www.econbiz.de/10008721479