The “drop and collect” survey technique is fast, cheap, reliable and particularly suited to those with limited resources, yet it has been neglected in the marketing literature. The advantages and disadvantages of the procedure are outlined, and the results of a simple experiment which...

Success in retailing depends heavily on location. Retailers do better if their shops/stores are situated adjacent to complementary or competitive establishments. This article presents the results of a survey of the micro‐locational perceptions of traders in the centre of a major British City.

Links the role of work study to TQM and argues that work study methods can play an integral part in TQM. Argues that many TQM programmes fail because they do not have measurement techniques in place which TQM requires on an ongoing basis. Suggests that work study methods provide ecessary tools...

In 1988, Robert Runcie, then Archbishop of Canterbury, said in a speech in London: "In the middle ages people were tourists because of their religion, whereas now they are tourists because tourism is their religion". Perceptive words indeed, and it does seem as if travel and tourism have become...