Santos, Leandro Lima; Borini, Felipe Mendes; Oliveira … - In: Review of International Business and Strategy 30 (2020) 2, pp. 245-263
Purpose: In the past years, many contributions have been published addressing frugal innovation and other types of resource-constrained innovations in the management field. Throughout this paper frugal innovation is reported as a phenomenon, concept, research field and strategy, showing the...