Salvetat, David; Géraudel, Mickaël - In: European Management Journal 30 (2012) 6, pp. 603-614
How can coopetition between rival firms be created and supported, given the risks of opportunism inherent to the coopetitive context? The literature on tertius gaudens (the third-actor who benefits from the others) and tertius iungens (the third who joins) provides some answers to this question....