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Kempf, DeAnna S.; Laczniak, Russell N. - In: Journal of advertising : official publication of the … 30 (2001) 3, pp. 27-38

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Walsh, Ann D.; Laczniak, Russell N.; Carlson, Les - In: Journal of advertising : official publication of the … 27 (1998) 3, pp. 23-36

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Ji, Mindy F.; Laczniak, Russell N. - In: Journal of current issues and research in advertising : … 29 (2007) 2, pp. 27-38

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Laczniak, Russell N.; Carlson, Les - In: Journal of advertising 51 (2022) 3, pp. 273-275

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