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Delighted or satisfied? : positive emotional responses derived from theme park experiences

Ma, Jianyu; Scott, Noel; Gao, Jun; Ding, Peiyi - In: Journal of travel and tourism marketing 34 (2017) 1/3, pp. 1-19

Persistent link: https://www.econbiz.de/10011669945

Using means-end chain theory to explore travel motivation : an examination of Chinese outbound tourists

Jiang, Shan; Scott, Noel; Ding, Peiyi - In: Journal of vacation marketing : an international journal 21 (2015) 1, pp. 87-100

Persistent link: https://www.econbiz.de/10010512106

Tourist experience development : designed attributes, perceived experiences and customer value

Gao, Lihua; Scott, Noel; Ding, Peiyi; Cooper, Chris - In: Strategic marketing in tourism services, (pp. 215-230). 2012

Persistent link: https://www.econbiz.de/10009581733

Motivations of experienced leisure travellers : a means-end chain study on the Chinese outbound market

Jiang, Shan; Scott, Noel; Ding, Peiyi - In: Journal of vacation marketing 25 (2019) 2, pp. 225-238

Persistent link: https://www.econbiz.de/10012165826

Tourism branding and nation building in China

Scott, Noel; Suwaree Ashton, Ann; Ding, Peiyi; Xu, Honggang - In: International Journal of Culture, Tourism and … 5 (2011) 3, pp. 227-234

Purpose – The aim of this paper is to develop a conceptual framework for nation branding based on the concepts of co‐branding and perceived fit, and to apply these concepts to discuss the type of nation brand that China may develop and how this brand relates to individual destinations...

Persistent link: https://www.econbiz.de/10014768303

Price determinants of Airbnb listings : evidence from Hong Kong

Cai, Yuan; Zhou, Yongbo; Ma, Jianyu; Scott, Noel - In: Tourism analysis : an interdisciplinary tourism & … 24 (2019) 2, pp. 227-242

Persistent link: https://www.econbiz.de/10012111341

Tourism destination advertising : effect of storytelling and sensory stimuli on arousal and memorability

Ma, Jianyu; Scott, Noel; Wu, Yu - In: Tourism review 79 (2024) 3, pp. 671-687

Persistent link: https://www.econbiz.de/10014512304

Research agenda for tourism and the Chinese dream : dialogues and open doors

Weaver, David B.; Becken, Susanne; Ding, Peiyi; … - In: Journal of travel research : a quarterly publication of … 54 (2015) 5, pp. 578-583

Persistent link: https://www.econbiz.de/10011348812

Software piracy and spending across different economic groups

Chu, Yun; Ma, Jianyu - In: International journal of business and systems research 3 (2009) 1, pp. 78-92

Persistent link: https://www.econbiz.de/10003838354

Information technology, revenue creation and growth : an international comparison of causality

Ma, Jianyu; Soydemir, Gökçe A. - In: International journal of revenue management : IJRM 1 (2007) 2, pp. 217-230

Persistent link: https://www.econbiz.de/10003818555

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