Narrow search
Showing 1 - 10 of 423,397
Cover Image
Do intangible investments affect companies' productivity performance?
O'Mahony, Mary (contributor); Vecchi, Michela (contributor) - 2002 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001705463
Cover Image
Market power and innovation in the intangible economy
Ridder, Maarten de - In: American economic review 114 (2024) 1, pp. 199-251
Persistent link: https://www.econbiz.de/10014483771
Cover Image
International corporate brand management : evaluating standardized corporate branding accross countries
Meierer, Markus - 2011 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008688658
Cover Image
Leitfaden zur Internationalisierung von Biotechnologieunternehmen
Nolting, Michael; Mietzner, Dana; Reger, Guido - 2010
die USA als wichtigster Auslandsmarkt für Dienstleistungen in der roten Biotechnologie (DLrBT) identifiziert …, Großbritannien als wichtigster europäischer Markt. Auch Frankreich wurde als ein bedeutender Markt in Europa ermittelt, der für die …
Persistent link: https://www.econbiz.de/10003937265
Cover Image
Relationship-oriented cultures, corruption, and international marketing success
Chandler, Jennifer D.; Graham, John L. - In: Journal of business ethics : JOBE 92 (2010) 2, pp. 251-267
Persistent link: https://www.econbiz.de/10003959449
Cover Image
The role of networking and commitment in foreign market entry process : multinational corporations in the Chinese automobile industry
Lee, Joong-woo; Abosag, Ibrahim; Kwak, Jooyoung - In: International business review : the official journal of … 21 (2012) 1, pp. 27-39
Persistent link: https://www.econbiz.de/10009488321
Cover Image
International Corporate Brand Management : Evaluating Standardized Corporate Branding Across Countries
Meierer, Markus - 2011
responses to those products. Adressing this issue, Markus Meierer analyzes firstly if consumers from Germany, France, Romania …, Russia, and the USA perceive an internationally standardized corporate brand homogenously as well as if a positive effect on …
Persistent link: https://www.econbiz.de/10014015144
Cover Image
Intangible resources as a determinant of accelerated internationalization
Fong Reynoso, Carlos; Ocampo Figueroa, Luis Ernesto - In: Global journal of business research : GJBR 4 (2010) 4, pp. 95-105
Persistent link: https://www.econbiz.de/10008807865
Cover Image
Intangible assets, international experience and the internationalisation speed of retailers
Mohr, Alexander T.; Batsakis, Georgios - In: International marketing review 31 (2014) 6, pp. 601-620
Persistent link: https://www.econbiz.de/10010467196