Aspara, Jaakko; Lamberg, Juha‐Antti; Laukia, Arjo; … - In: Management Decision 49 (2011) 4, pp. 622-647
Purpose – This paper aims to offer a conceptualization of how and why corporate level strategic change may build on historical differentiation at business unit level. Design/methodology/approach – Methodologically, an historical case study of Nokia Corporation's drastic business model...