Aßländer, Michael - In: Journal of Business Ethics 116 (2013) 4, pp. 751-767
’s considerations concerning the interrelation of honorableness and beneficialness made in his work ‘On Duties’. Based on Cicero … poses the question of how such reputation will be achieved. To answer these questions this article examines Cicero … the common good, we show that also corporate reputation is achieved only if it is based primarily on ‘honorableness’, and …