Introduction: American Goliath -- Female troubles -- "Made in America": the culture and its promises -- "An exceptional woman:" (non)promotions at Wal-Mart -- Always low wages! -- Retail beyond Wal-Mart -- WWJD? organize Wal-Mart! -- Attention shoppers -- Epilogue

The politics of implementation -- Setting the stage: the political and economic context -- Overview of the movement -- A closer look at living wage campaigns -- Living wage outcomes -- Implementation: what happens after laws are passed? -- Fighting from the outside -- Coalitions playing a formal...