As church attendance continues to decline across North America, many ministry related organizations are responding by dramatically increasing their advertising and marketing budgets. The “MTV generation” has forever reshaped the way churches view the use of advertising as a strategic...

Volunteer supply is widespread, yet without a price inefficiencies occur due to suppliers' inability to coordinate with each other and with demand. For these contexts, we propose a market clearinghouse mechanism that improves efficiency if supply is altruistically provided. The mechanism, a...

The way we describe and evaluate ourselves or self-concept has a significant effect on our behaviors. An individual who describes herself as altruistic is more likely to engage in helpful behaviors than someone who does not possess such self-concept. Self-concept, in turn, is influenced by...

The aim of this paper is to investigate the effect of different factors like Religiosity, Social Class, Social Capital, Financial Capital, and Human Capital, on prosocial behavior. We proposed a theoretical framework hypothesizing a positive effect of these factors in enhancing compassion, and...

This paper makes three contributions to the literature on private provision of public goods. First, we identify limitations of the frequently used specification test that distinguishes between the standard models of pure and impure altruism based on the extent of crowding out. While the...