This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. Reviewing the readers’ valuable feedback from successful previous editions this version targets to...

Demystifying Global Macroeconomics (DGM) provides readers with a practical, working use of international macroeconomics. For serious business and political leaders, understanding the global interconnections in economic and financial markets is crucial for making informed and well-timed...

Internationale Kontraktlogistik als Herausforderung für kleine und mittlere Logistikunternehmen -- Internationale Kontraktlogistik -- Implikationen der Internationalisierungsprozessforschung für die internationale Kontraktlogistik -- Internationalisierungsstrategien von Logistik-KMU –...