Introduction -- The basic diffusion pattern of an innovation -- The whole is bigger than the sum of its (diffusion and … customer lifetime value) parts -- Don't just stand there: do something! growing innovation equity through marketing actions … generation -- Innovation equity makes the world go round -- Making the framework "work" for you …

understanding and preparing for the repercussions must be a top priority for wealth managers everywhere. Financial Innovation shows … of innovation: from Robo-Advisors to Goal Based Investing and Gamification 1.1 Introduction 1.2 A vibrant FinTech … ecosystem 1.3 Some definitions, ladies and gentlemen 1.4 Personalisation is king 1.5 The theory of innovation 1.6 My Robo …

Brokerage in action -- Knowledge articulation -- Creative projects -- Mobilizing for routine-based innovation : NewCar …

Why aren't companies getting better at breakthrough innovation? -- What we know about managing strategic innovation … -- Innovators beware : talent management through neglect, misunderstanding, and punishment -- Innovation roles : a framework for … designing the innovation function -- Discovery roles -- Incubation roles -- Acceleration roles -- Innovation leadership and …