Similar Search Results

Zhang, Yinlong; Winterich, Karen Page; Mittal, Vikas - In: Journal of marketing research : JMR 47 (2010) 5, pp. 945-954

Persistent link: https://www.econbiz.de/10008666356

Winterich, Karen Page; Zhang, Yinlong; Mittal, Vikas - In: International journal of research in marketing : IJRM ; … 29 (2012) 4, pp. 346-354

Persistent link: https://www.econbiz.de/10009684910

Gao, Huachao; Zhang, Yinlong; Mittal, Vikas - In: Journal of marketing 81 (2017) 3, pp. 62-79

Persistent link: https://www.econbiz.de/10011697775

Gao, Huachao; Mittal, Vikas; Zhang, Yinlong - In: Journal of marketing research 57 (2020) 1, pp. 173-191

Persistent link: https://www.econbiz.de/10012177951

Zhang, Yinlong; Shrum, L. J. - In: Journal of consumer research : JCR ; an … 35 (2008/09) 5, pp. 838-850

Persistent link: https://www.econbiz.de/10003807430

Zhang, Yinlong; Khare, Adwait - In: Journal of consumer research : JCR ; an … 36 (2009/10) 3, pp. 524-537

Persistent link: https://www.econbiz.de/10003895849

Tu, Lingjiang; Khare, Adwait; Zhang, Yinlong - In: International journal of research in marketing : IJRM ; … 29 (2012) 1, pp. 35-42

Persistent link: https://www.econbiz.de/10009552150

Shrum, L. J.; Zhang, Yinlong - In: The Routledge companion to identity and consumption, (pp. 235-243). 2013

Persistent link: https://www.econbiz.de/10009700283

Kim, Youngseon; Zhang, Yinlong - In: Journal of global marketing 27 (2014) 1, pp. 13-29

Persistent link: https://www.econbiz.de/10010346499

Gao, Huachao; Winterich, Karen Page; Zhang, Yinlong - In: Journal of consumer research : JCR ; an … 43 (2016) 2, pp. 265-281

Persistent link: https://www.econbiz.de/10011551009