Einleitung -- Rechtliche und ökonomische Ausgangslage -- Grundbegriffe -- Rechtliche Einordnung des Online-Verbrauchsgüterkaufs -- Vertragsabschluss im E-Commerce -- Unternehmerseitige Darstellungs-, Informations- und Dokumentationspflichten -- Verbraucherseitiges Widerrufsrecht --...

The widespread access to the Internet has undoubtedly changed the way businesses handle their processes and interact with their customers. With the surge of new devices, business models, technologies, and platforms, alongside social media growth and innovative advertising, it became easier to...

In recent years, the rise of ICT has resulted in the dimension that digital marketing currently has, understood as the use of technological resources in the development of the market strategy, as well as in the commercialization and communication of the organization. This article aims to carry...

The Covid-19 pandemic exposed the fragility of institutional supply arrangements to the world and sparked predatory competition among buyers. In this context, the rationalization of demand and use of medical inputs and the centralized management o these acquisitions are recommended strategies,...