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The purpose of this paper is to explore the ethical concerns in cosmetics retailing and its implications on comparative consumers' purchase decisions of cosmetics in the UK and Bangladesh. Consumer response to ethical and green issues in the recent years appears to vary considerably between...
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Iran is located at the cross-roads of world civilization and inter-continental trade, and has, throughout its long history, played an important role in the movement of goods, people and ideas. The political factors that have hobbled Iran's development have hitherto prevented scholars, business...
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Nowadays marketing has become an effective tool not only for business organisations but also for influencing and changing social behaviour. On the other hand, the advent of the Internet as a flexible, dynamic and interactive channel of communication has opened new possibilities for communication...
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Full-text of this article is not available in this e-prints service. This article was originally published following peer-review in European Journal of Operational Research, published by and copyright Elsevier.
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Full-text of this article is not available in this e-prints service. This article was originally published following peer-review in the International Journal of Information Technology Management, published by and copyright Inderscience.
Persistent link: https://www.econbiz.de/10009455066
Purpose: The market of ecological products is growing exponentially at global level, however, there are very few studies focused on the international marketing strategies of eco-firms. Seeks to address the issues.Design/methodology/approach: On the basis of the information collected during...
Persistent link: https://www.econbiz.de/10009458152