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The role of consumer confidenc...
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Relationship marketing
64
Beziehungsmarketing
63
Consumer behaviour
61
Konsumentenverhalten
61
Kundenwert
24
Customer value
23
Customer satisfaction
17
Einzelhandel
17
Kundenzufriedenheit
17
Retail trade
17
Brand management
16
Distribution channel
16
Markenführung
16
Vertriebsweg
16
Marketingmanagement
15
Marketing management
14
Niederlande
13
E-commerce
12
Electronic Commerce
12
Internet marketing
12
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12
Online retailing
12
Online-Handel
12
Online-Marketing
12
Marketing
11
Marketingtheorie
11
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Service quality
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Direct marketing
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Direktmarketing
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Kundenbindungsprogramm
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Loyalty program
8
Social Web
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Social web
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USA
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United States
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Category Management
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Free
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Article
199
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113
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103
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English
209
Undetermined
94
German
20
Dutch
1
Author
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Verhoef, Peter C.
228
Verhoef, Peter
32
Wiesel, Thorsten
30
Franses, Philip Hans
24
Sloot, Laurens M.
23
Donkers, Bas
22
Bijmolt, Tammo H. A.
14
De Vries, Louis
14
Doorn, Jenny van
14
Lemon, Katherine N.
13
Skiera, Bernd
13
Dorotic, Matilda
11
Langerak, Fred
11
Leeflang, Peter
11
Gensler, Sonja
10
Neslin, Scott A.
9
Prins, Remco
9
Bijmolt, Tammo H.A.
7
Fok, Dennis
7
Krafft, Manfred
7
Leeflang, Peter S.H.
7
Hoekstra, Janny C.
6
Konuş, Umut
6
Stremersch, Stefan
6
Wieringa, Jaap E.
6
Ou, Yi-Chun
5
Risselada, Hans
5
Torres, Anna
5
Antonides, Gerrit
4
Beckers, Sander F. M.
4
Bolton, Ruth N.
4
Bügel, Marnix S.
4
Haan, Evert de
4
Hoekstra, Janita Cornelia
4
Kannan, P. K.
4
Lobschat, Lara
4
Neslin, Scott
4
Pauwels, Koen
4
Peters, Kay
4
Sloot, Laurens
4
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Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
20
Erasmus Research Institute of Management
9
Department of Economics and Business, Universitat Pompeu Fabra
1
Econometrisch Instituut <Rotterdam>
1
Edward Elgar Publishing
1
Erasmus Universiteit Rotterdam / Sectie Marktanalyse
1
Faculteit der Economische Wetenschappen, Erasmus Universiteit Rotterdam
1
Faculty of Economics, University of Cambridge
1
Instituto sobre Desarrollo Empresarial (INDEM), Universidad Carlos III de Madrid
1
Netherlands
1
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
29
Journal of retailing
21
ERIM Report Series Research in Management
20
ERIM report series research in management
18
Journal of marketing
17
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
13
MSI reports : working paper series
10
Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
6
Journal of the Academy of Marketing Science
5
Journal of business research : JBR
4
Marketing Letters
4
Marketing letters : a journal of research in marketing
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
ERIM Report Series Reference
3
European Journal of Marketing
3
Foundations and trends in marketing : FTMKT
3
GfK marketing intelligence review
3
GfK marketing intelligence review : Marketingforschung für die Praxis
3
Journal of marketing research : JMR
3
Journal of retailing and consumer services
3
Journal of service research : JSR
3
Marketing Science
3
Rotterdam Institute for Business Economic Studies
3
Decision support systems : DSS ; the international journal
2
European Management Journal
2
European journal of marketing : EJM
2
European management journal
2
European review of agricultural economics : ERAE
2
Handbook of research on customer equity in marketing
2
International journal of management reviews : IJMR
2
Journal of interactive marketing
2
Long range planning : LRP ; international journal of strategic management
2
M & O : tijdschr. voor organisatiekunde en sociaal beleid
2
Marketing : journal of research and management
2
Quantitative Marketing and Economics
2
Retailing in the 21st century : current and future trends
2
Wissenschaftliche Schriften der WWU Münster / 4
2
Business Economics Working Papers
1
Business strategy review
1
Cambridge Working Papers in Economics
1
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Source
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ECONIS (ZBW)
204
OLC EcoSci
63
RePEc
40
Other ZBW resources
4
USB Cologne (EcoSocSci)
1
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71
Understanding the impact of brand delistings on assortment evaluations and store switching and complaining intentions
Sloot, Laurens M.
(
contributor
); …
-
2004
Persistent link: https://www.econbiz.de/10002513507
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72
Assessing customer evaluation and revenue consequences of component sharing across brands in the vertical product line
Verhoef, Peter C.
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10002701449
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73
The quest for citations : drivers of artice impact
Stremersch, Stefan
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003402298
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74
The theoretical underpinnings of customer asset management : a framework and propositions for future research
Bolton, Ruth N.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001701446
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75
Further thoughts on CRM : strategically embedding Customer Relationship Management in organizations
Verhoef, Peter C.
(
contributor
);
Langerak, Fred
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001701450
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76
The impact of brand and category characteristics on consumer stock-out reactions
Sloot, Laurens M.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001721972
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77
Analyzing customer relationships: linking relational constructs and marketing instruments to customer behavior
Verhoef, Peter C.
-
2001
Persistent link: https://www.econbiz.de/10001690145
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78
On combining revealed and stated preferences to forecast customer behavior : three case studies
Verhoef, Peter C.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001644170
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79
Service processes as a sequence of events : an application to service calls
Verhoef, Peter C.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001713919
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80
Purchasing complex services on the Internet; an analysis of mortgage loan acquisitions
Vroomen, Björn
;
Donkers, Bas
;
Verhoef, Peter C.
; …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001806394
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