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Common method variance in advertising research : when to be concerned and how to control for it

Malhotra, Naresh K.; Schaller, Tracey King; Patil, Ashutosh - In: Journal of advertising : official publication of the … 46 (2017) 1, pp. 193-212

Persistent link: https://www.econbiz.de/10011686522

Operating in a constricted space : policy actor perceptions of targeting to address U.S. health disparities

Grier, Sonya A.; Schaller, Tracey King - In: Journal of public policy & marketing 39 (2020) 1, pp. 31-47

Persistent link: https://www.econbiz.de/10012534269

Guatemala : is it Central America's sleeping giant?

Hamann, Edward; Cruise, Jennifer; Gordon, Jason M. - In: The real estate finance journal 28 (2012/13) 3, pp. 61-70

Persistent link: https://www.econbiz.de/10009695944

Update on the title insurance industry and current underwriting issues

Gordon, Jason M.; Thomas, Kevin - In: The real estate finance journal 31 (2015/2016) 2, pp. 46-49

Persistent link: https://www.econbiz.de/10011494721

Guatemala : is it Central America's sleeping giant?

Hamann, Edward; Cruise, Jennifer; Gordon, Jason M. - In: The real estate finance journal 28 (2012/13) 3, pp. 61-70

Persistent link: https://www.econbiz.de/10010076462

The role of mindfulness in entrepreneurial market analysis

M. Gordon, Jason; King Schaller, Tracey - In: Journal of Research in Marketing and Entrepreneurship 16 (2014) 1, pp. 7-25

Purpose – The purpose of this paper is to explore mindfulness as a cognitive construct that affects the identification and processing of information during market analysis leading to opportunity evaluation. Design/methodology/approach – This paper draws from theory on entrepreneurial...

Persistent link: https://www.econbiz.de/10014902683

Affective and cognitive components of attitudes in high-stakes decisions : an application of the theory of planned behavior to hormone replacement therapy use

King Schaller, Tracey; Malhotra, Naresh K. - In: Psychology & marketing 32 (2015) 6, pp. 678-695

Persistent link: https://www.econbiz.de/10011288556

Alternative techniques for assessing common method variance : an analysis of the theory of planned behavior research

King Schaller, Tracey; Patil, Ashutosh; Malhotra, Naresh K. - In: Organizational research methods : ORM 18 (2015) 2, pp. 177-206

Persistent link: https://www.econbiz.de/10010506331