emerging markets. Our survey focuses on Malaysia where the mutual industry started in the 1950s but only gained importance in …

that are essential for the successful implementation of e‐channels by domestic commercial banks in Malaysia. Data were …

Malaysia. The study attempts to determine the relationship between service quality and satisfaction, where service quality is …

/methodology/approach – A field survey of bank customers in Malaysia was conducted using a questionnaire. The data were factor‐analysed to …

research suggests that customers in Malaysia view beyond satisfaction in choosing their banks. Malaysian bank customers prefer … in a non‐linear form with interaction in a different cultural context as in the banking sector in Malaysia.  …

and ecologically diverse youth segment in a rapidly changing retail banking sector such as Malaysia. Design … accessible in Malaysia. Similarly, researchers may consider other demographic segments for purposes of generating more robust … e‐banking services in Malaysia. Therefore, this study thus sets an important benchmark for further research in the area.  …

particularly in a dual banking environment, like in the case of Malaysia. A discussion on factors relating to corporate social … four different regions in Malaysia. The Islamic banking criteria ranking as perceived by the respondents are analysed using …

The focus here is on marketing techniques employed by banks in developing countries with special emphasis on Malaysia …

financial industry. In a plural society such as in Malaysia, the competition is becoming fiercer with the existence of the …