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To help consumers deal with increasing amounts of information, many online marketers offer tools that allow consumers to interactively restructure decision environments, such as the ability to sort on a particular attribute or eliminate particular alternatives. The authors propose that the use...
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A survey of new product development (NPD) managers finds both a linear, positive relationship between managerial guanxi and new product speed to market and an inverted U-shaped relationship between managerial guanxi and new product innovativeness. In addition, both transaction-specific...
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