Law, Rob; Cheung, Catherine; Hu, Tao - In: International Journal of Contemporary Hospitality Management 21 (2009) 5, pp. 619-626
Purpose – This study sets out to investigate the perceptions of e‐buyers and e‐lookers in Hainan, China on usability … performance of China‐based travel web sites, an emerging sector of the tourism industry in China. Design …/methodology/approach – Data collection was conducted in Hainan, a province in Southern China, in December 2007. A structured questionnaire was …