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Globalization of Indian multin...
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Consumer behaviour
79
Konsumentenverhalten
78
Marketing theory
53
Marketingtheorie
50
Marketing
47
Marketing management
42
Marketingmanagement
42
Theorie
37
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English
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Sheth, Jagdish N.
399
Singh, Rahul
62
Parvatiyar, Atul
25
Sharma, Arun
25
Sheth, Jagdish
20
Sisodia, Rajendra
19
Holbrook, Morris B.
17
Krishnan, Balaji C.
14
Malhotra, Naresh K.
14
Sisodia, Rajendra S.
13
Belk, Russell W.
12
Hunt, Shelby D.
11
Kumar, V.
11
Solomon, Michael R.
10
Wind, Yoram
10
Grönroos, Christian
9
Jacoby, Jacob
9
Monroe, Kent B.
9
Uslay, Can
9
Bettman, James R.
7
Green, Paul E.
7
Varadarajan, Rajan
7
Zaltman, Gerald
7
Chakraborty, Pavel
6
Eshghi, Abdolreza
6
Rahul Singh
6
Sinha, Mona
6
Aiello, Gaetano
5
Donvito, Raffaele
5
Godey, Bruno
5
Iyer, Gopalkrishnan R.
5
Jain, Varsha
5
Pederzoli, Daniele
5
Rao, Vithala R.
5
Sethi, S.Prakash
5
Soundararajan, Vidhya
5
Yow, John
5
Ambika, Anupama
4
Bechwati, Nada Nasr
4
Chan, Priscilla
4
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University of Illinois at Urbana-Champaign. College of Commerce and Business Administration.
2
American Marketing Association
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Export Import Bank of India
1
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Gazdaság- és Társadalomtudományi Kar, Szent István Egyetem
1
International Conference on Relationship Marketing <1996, Berlin>
1
International Conference on Relationship Marketing <1996>
1
National Conference on Social Marketing <1972, Urbana, Ill.>
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Legends in marketing
81
Legends in consumer behavior
43
Journal of business research : JBR
18
Industrial marketing management : the international journal for industrial and high-tech firms
15
Journal of Business Research
10
Journal of marketing theory and practice
9
Journal of the Academy of Marketing Science
9
Global business perspectives series
7
European Journal of Marketing
6
Journal of marketing
6
Legends in strategic marketing
6
Handbook of relationship marketing
4
International Marketing Review
4
Journal of Consumer Marketing
4
Journal of macromarketing
4
Journal of marketing research : JMR
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Does marketing need reform? : fresh perspectives on the future
3
European journal of marketing : EJM
3
Journal of Business & Industrial Marketing
3
Legends in marketing series
3
Marketing theory
3
Models of buyer behavior
3
The journal of business & industrial marketing
3
Zeitschrift für Markt-, Meinungs- und Zukunftsforschung : Vierteljahresbeiträge zu Theorie und Praxis
3
Asia Pacific journal of finance and banking research
2
Business horizons
2
Consumer and industrial buying behavior
2
Consumer behavior : contemporary research in action
2
Forbes : business and finance
2
IIM Bangalore Research Paper
2
Insights into consumer behavior
2
International business review : the official journal of the European International Business Academy
2
International journal of electronic business
2
International marketing review
2
Journal of Indian business research
2
Journal of Services Marketing
2
Journal of global marketing
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
MIS quarterly executive : a research journal devoted to improving practice
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ECONIS (ZBW)
342
OLC EcoSci
58
USB Cologne (EcoSocSci)
29
Other ZBW resources
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RePEc
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BASE
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EconStor
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81
Magic and religion in consumption practices
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383772
Saved in:
82
Discipline and liberation in consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383774
Saved in:
83
Collecting, luxury, and the production of consumer desire
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383775
Saved in:
84
Gift-giving, sharing, and consumption holidays
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383778
Saved in:
85
Globalism and consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383781
Saved in:
86
Historical and cultural approaches to consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383792
Saved in:
87
Consumer sense of self and identity
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383814
Saved in:
88
Materialism and consumer culture : questioning what matters in life
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383817
Saved in:
89
An alternative approach : re-enchanting consumption
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383854
Saved in:
90
Early work : situations, symbolism, and critiquing the dominant paradigm
Belk, Russell W.
-
2014
Persistent link: https://www.econbiz.de/10010383863
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