Narrow search
Showing 1 - 10 of 66
Cover Image
Media economics and management in Europe : theoretical trends and limitations
Picard, Robert G. - In: Medienwirtschaft : MW ; Perspektiven der digitalen … 4 (2007), pp. 94-96
Persistent link: https://www.econbiz.de/10003488520
Cover Image
Multimedia strategies in the age of globalisation
Picard, Robert G. - In: Handbuch Medien- und Multimediamanagement, (pp. 837-851). 2003
Persistent link: https://www.econbiz.de/10003443478
Cover Image
Comparative aspects of media economics and its development in Europe and in the U.S.A.
Picard, Robert G. - In: Media economics in Europe, (pp. 15-23). 2006
Persistent link: https://www.econbiz.de/10003379438
Cover Image
The economics and financing of media companies
Picard, Robert G. - 2011 - 2nd ed
Persistent link: https://www.econbiz.de/10008659701
Cover Image
Business and market challenges and their effects on the foundations and trajectory of US broadcast policy
Picard, Robert G. - In: Journal of media business studies 8 (2011) 2, pp. 45-62
Persistent link: https://www.econbiz.de/10009579030
Cover Image
Economics of print media
Picard, Robert G. - In: Handbook on the economics of the media, (pp. 151-164). 2015
Persistent link: https://www.econbiz.de/10011339819
Cover Image
What social media are doing and where they are taking us
Picard, Robert G. - In: Handbook of social media management : value chain and …, (pp. 835-841). 2013
Persistent link: https://www.econbiz.de/10009763825
Cover Image
Digital media and the roots of marketing strategy
Picard, Robert G. - In: Policy and marketing strategies for digital media, (pp. 195-201). 2014
Persistent link: https://www.econbiz.de/10010367982
Cover Image
Impediments to a global information society
Picard, Robert G. - In: The media industries and their markets : quantitative …, (pp. 14-25). 2010
Persistent link: https://www.econbiz.de/10008772867
Cover Image
A note on economic losses due to theft, infringement, and piracy of protected works
Picard, Robert G. - In: The journal of media economics 17 (2004) 3, pp. 207-217
Persistent link: https://www.econbiz.de/10002138943