Al-Debei, Mutaz M.; Al-Lozi, Enas; Al-Hujran, Omar - In: Journal of Enterprise Information Management 28 (2015) 5, pp. 698-717
cases are Orange Business Services (OBS); Apple’s iPhone services and applications, and NTT DoCoMo’s i-mode service …, Explicit, and Unique BMs with Fitting Network-Mode, which, if adopted by MNOs, would ensure their long-term success by …,” “Uniqueness,” and “Fitting Network-Mode” are industry-oriented. Research limitations/implications – Although the paper provides in …