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Dobele, Angela; Lindgreen, Adam; Beverland, Michael; … - In: Business horizons 50 (2007) 4, pp. 291-304

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Beverland, Michael; Lindgreen, Adam; Vink, Michiel - In: International journal of advertising : the quarterly … 37 (2008) 1, pp. 5-16

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Beverland, Michael - In: Industrial marketing management : the international … 34 (2005) 6, pp. 577-589

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