In this study, I address the following questions that are becoming increasingly important to bank managers: How are the levels of customer satisfaction and loyality when chosen online service? What are the unique drivers of online customer satisfaction and dissatisfaction? How is the...

The quality of publications, approximated by the containing journal's quality indicator, is often the basis for hire and promotion in academic and research positions. Over the years a handful of ranking methods have been proposed. Discussing the most prominent methods we show that they are...

The idea of common electronic market in European Union is frequent question in many aspects. From the legal point of view it is necessary to define unfair competition in this field. It includes domain name grabbing, cybersquatting, spamming and other ways of disrupting competitor’s activities....

In this paper we introduce a methodology to measure micro- (company-) level competitiveness based on the theoretical framework of Porter's Diamond Model. The database includes a 500-company sectoral representative sample with companies employing at least one employee in addition to the owner. We...

State of the environment and the antropomorph origin of environmental problems poses the question whether the recent economic system and as a part of it, marketing are able to contribute to environmental protection – not only for economic interest but as a moral obligation. The high...

The main purpose of the paper is to investigate the applicability of real-time marketing scorecard as a benchmarking tool for measuring and driving dynamic marketing performance in service-dominated sectors. Real-time marketing scorecard is a marketing research platform providing real-time data...