Giving special treatment to employees in order to develop competences and engagement is still a significant problem in human resources management in the developing countries.To counter those problems, researchers and practices have been implementing the human capital and employee engagement...

The paper presents the results of implementing Operational Programmes offering support for small and medium-sized enterprises in Poland in 2004–2006 (2009). The analysis is based on data on projects carried out by SMEs as final beneficiaries, especially in rural areas. The findings are...

Traditional marketing management approaches to a certain extent fail to take into account the role of customer experience to improve organization performance. Due to many limitations posed by the traditional marketing approach, this paper makes a case for Customer Experience Management (CEM).

The book is geared towards establishing ways in which metaphors reflect the linguistic and cultural environments from which they emerge. The research is based on a contrastive analysis of conceptual metaphors used in the pre-election political discourse. It has been argued that while the...

In the knowledge based society the university becomes more responsible within communities. This paper is based on a survey that is assessing the satisfaction of employers regarding the university social role. The conclusions help to draw future strategic options to enhance the quality of the...

This article aims to review and identify critical factors of the implementation of knowledge management systems (KMS) for Iranian IT based organizations and to clarify the effect of KMS on organization success.

Determinants of science-based cooperation are studied in the case of small and micro firms. We propose an analytical framework grounded on the resource-based view of the firm. We identify a set of organisational characteristics, which we classify as internal, external and structural factors. The...

The research investigates theoretical and practical approaches to planning and performance measurement of public libraries, especially pointing out the importance of systematic evaluation of user satisfaction regarding the quality of library services. The results of this study conducted by means...

The company to sensitize environmentally to its potential market can use price, product, distribution and communication. This study provides market-evidence on how to approach Mexican consumers, regarding marketing mix and its effects on organic foods purchase. The main goal is contribute with...

The objective was to identify links between innovation inputs and economic performance. The result is a structured set of influential factors which lead to innovation and economic outcomes. A systematical move from the non-innovative company towards the innovation follower and leader with a...