Showing 111 - 120 of 104,649
This research identifies determiners of internet Corporate Social Responsibility (CSR) communication of the 53 French … sample according to the intensity of their responsible communication on the Internet. Then, we test a set of hypotheses to … highlight the explanatory variables of the communication level on the Internet of the responsible enterprise. The results …
Persistent link: https://www.econbiz.de/10013003770
We study the effect of noise due to exogenous information distortions in the context of Bayesianpersuasion. In particular, we ask whether more noise (a la Blackwell) is always harmful forthe information designer, i.e., the sender. We show that in general this is not the case. Weprovide a...
Persistent link: https://www.econbiz.de/10012854480
communication of the Romanian retail brands contribute to building consumers' proper perception of social responsibility actions as …
Persistent link: https://www.econbiz.de/10013026104
level of online communication in B Corps. To reach this aim, the following indices were developed: the SIA index (based on … the overall score of the Benefit Impact Assessment) and the SIA online communication index (based on a mix of variables …
Persistent link: https://www.econbiz.de/10012932087
Although the role of communication in franchise relationships is well-recognized, it is not well-understood. This paper … in four first-order constructs. The paper investigates the influence of communication on both positivity and negativity … to test the hypotheses. Results demonstrate the dual influence of communication – it enhances positivity and reduces …
Persistent link: https://www.econbiz.de/10012932583
chapter explores the businesses’ usage of digital communication channels. It focuses on their utilization of social media for … for corporate communication purposes. This descriptive research shows that they are utilizing Facebook, LinkedIn and …
Persistent link: https://www.econbiz.de/10013251458
How does lie detection constrain the potential for one person to persuade another to change her action? We consider a model of Bayesian persuasion in which the Receiver can detect lies with positive probability. We show that the Sender lies more when the lie detection probability increases. As...
Persistent link: https://www.econbiz.de/10013210093
The problem of nowadays is that consumers lack information on food products, their composition and quality, nutritional value, packaging, its impact on the human health and environment, reuse and recycling possibilities, etc. Integrated marketing communications (IMC) as a business management...
Persistent link: https://www.econbiz.de/10011989204
are inseparably applied together when a company tends to develop technology, toolkit and communication. This business … different communication technologies and practices. …
Persistent link: https://www.econbiz.de/10011210156
The present paper performed an analysis of the quality standards the Romanian journals of journalism and communication …
Persistent link: https://www.econbiz.de/10011271675