D, Lecturer Cătălin Mihail Barbu Ph.; D, Lecturer … - In: Annals of University of Craiova - Economic Sciences Series 3 (2010) 38, pp. 8-8
In the evolution of pricing strategy, yield management gained a significant importance in the latest years. Revenue Management/Yield Management helps businesses selling services at the right time, to the right customer, at the right price. Revenue management can be applied to all service...