root of employees' organisational citizenship behaviour (OCB) in the People's Republic of China (PRC). Design … may be attributed to China's opening up to the West.  …

Purpose – In recent years, China and India have been experiencing a process of economic and social transformation that … is unprecedented in recent human history. The consequences of the spectacular resurgence of these two Asian giants are … countries. The aim of this paper is to offer a comparative approach to the reality of China and India as regards business and …

regions. However, these research limitations might inspire further ethics research on cross‐regional comparisons in China and …

interorganizational governance mechanisms (socialization, incentives, and monitoring) offered by marketing theory be applied to China, an … governance mechanisms to interpersonal relationships, which provides people doing business in China with a new perspective for …

equal Chinese concept of office politics in the People’s Republic of China (PRC). Design/methodology/approach An empirical …

Examines the recent research on advertising in mainland China over the 1979‐1998 period. Suggests that findings show a … sustained effort in academic research/publications on advertising in China is in the early stage of its development and whilst …

Examines the recent research on advertising in mainland China over the 1979‐1998 period. Suggests that findings show a … sustained effort in academic research/publications on advertising in China is in the early stage of its development and whilst …

Looks at consumer research in Greater China including Mainland China, Hong Kong and Taiwan. Maps out the contributions …

and China. Addresses six distinct issues cocnerning economy, management, marketing, government, labour and finance … favourable business climate but perceive China’s economy to be better.  …