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Country experiences in economic development, management and entrepreneurship : proceedings of the 17th Eurasia business and economics society conference

Bilgin, Mehmet Huseyin (ed.); Danis, Hakan (ed.); … - Eurasia Business and Economics Society / Conference … - 2017

Persistent link: https://www.econbiz.de/10011589584

Quick Guide effizientes Marketing für kleine und mittlere Unternehmen : Planung, Umsetzung und Optimierung von Marketingstrategien im Mittelstand

Behrens, Ursula - 2017

Persistent link: https://www.econbiz.de/10011632764

Understanding the new business paradigm in Eastern Europe : lessons on building a successful small business

Kozielski, Robert - 2017 - First edition

It is beyond any doubt that we live at a fast space. Digital media, experience economy, beacons, artificial intelligence, robotics, etc., modify business landscape and sources of competitive advantage. For a long time, both theorists and practitioners have been looking for a golden formula that...