Lee, Chin‐Tarn; Yang, Szu‐Chi; Lo, Henry Y. - In: International Journal of Culture, Tourism and … 2 (2008) 3, pp. 234-249
Purpose – This study is interested in the tourist satisfaction of Kenting Wind Chime Festival, as well as in tourist's characteristic and their revisiting commitment. The purpose is to survey customer satisfaction, which has significant implications for the economic performance of the firm,...