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What is financial accounting used for ? What constitutes its thoretical underpinnings and the logic behind it ? What do the main documents associated with it look like ? What are its limitations and posible future devlopments? These are the main questions which are dealt with in this article
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Relationship marketing is based on the assumption of the customers’ commitment. This commitment may be multidimensional, with an affective dimension and a calculative one. Commitment is shown to be linked to trust. Relationship marketing has not paid a lot of attention to psychological...
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What is the role of co-evolution in a population of firms’ adaptation to a hostile environment ? To answer this question, the network sociology is revisited starting from the Kauffman’s biological computer model. A qualitative methodology is used, updating the mechanisms of exploitation and...
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This article shows the relationship between the strategy of external growth carried out from 1921 to 1939 by the French company Alais, Froges et Camargue and the introduction of new management tools intended to control subsidiaries. The establishment of financial reporting in 1921 and the...
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Analyse les forces et les faiblesses des grands acteurs du changement économique, social et politique mondial. Economiste, l'auteur offre une vue panoramique de la situation mondiale, avec ses déséquilibres et donne les clefs essentielles pour comprendre l'avenir de la planète et déterminer...
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