Nations and regions compete between them in order to attract high flows of foreign investments, due to their contribution to the national, regional and local development. Foreign investments contribute to the development of a competitive business environment, representing the main instrument for...

The aim of the paper is to determine the way in which the global phenomenon of aging population is influencing Romanian demographic structure and the impact of this fact on socio-economic aspects of the country. In order to reach this purpose, we have firstly made a brief presentation of the...

The purpose of our article is to assess Romania` s future entrance into the Schengen Area connecting two variables: the EU` s immigration policy and the protection of European citizen human rights (as they are stated by the Fundamental Rights Charter included in the Lisabona Treaty). The focal...

Europe has seen in the recent decades a decline of the total fertility rate well below the population replacement level, thus leading to a decrease in the number of inhabitants and the aging of the population. The aim of this paper is to analyze the demographic policies of the EU Member States...

Globalization, increased complexity of customer needs, increased impact of information technology and the economy based on intellectual capital are phenomena that present new challenges for both large companies and SME’s. To survive in the globalized economy, companies must improve their...

The relationship between the European Union and the Middle East is very complex. On the one hand, because the European Union, as one of the most important economic powers in the world, has various commercial transactions with the Middle East countries, and on the other hand, because the European...

This article argues that due to the uniqueness of the European Union as an international actor, its soft power sources, as conceptualized by Joseph Nye (2004), pose specific challenges, but some exceptional opportunities as well with regard to the Eastern neighbourhood. Therefore, the soft power...

Implementation of the EU economic interests is one of the main tasks of long-term policy to East Europe and South Caucasus countries direction. The EU is eager to create a common economic area with 6 Eastern Partnership countries to ensure its economic interests. Deep and Comprehensive Free...

In many industries, customer retention is considered to be one of the prerequisites of a company’s profitability, while satisfying customer needs is usually regarded as the first step towards customer loyalty. Retention and loyalty are even more important in times of economic crisis when...

This article explaines how the European Union through its instruments and practices of public diplomacy, can change the opinion of the civil society in some of the countries, members of the Eastern Partnership. Taking into account, that EU is considered to be a model of soft power, it is...