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The impact of customer value types on customer outcomes for different retail formats
Willems, Kim; Leroi-Werelds, Sara; Swinnen, Gilbert - In: Journal of service management 27 (2016) 4, pp. 591-618
Persistent link: https://www.econbiz.de/10011563715
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Retailing in Belgium : a managerial perspective
Willems, Kim; Swinnen, Gilbert - In: European retail research 26 (2012) 1, pp. 155-183
Persistent link: https://www.econbiz.de/10009541443
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Comparing complete and partial classification for identifying customers at risk
Bloemer, Josée M.M.; Brijs, Tom; Vanhoof, Koen; … - In: International journal of research in marketing : IJRM ; … 20 (2003) 2, pp. 117-132
Persistent link: https://www.econbiz.de/10006169991
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De milieubewuste automobilist. Een onderzoek naar het koop- en rijgedrag van Vlaamse chauffeurs
Swinnen, Gilbert; Valkeneers, Guido - In: Economisch en sociaal tijdschrift : een driemaandelijke … 56 (2002) 4, pp. 437-472
Persistent link: https://www.econbiz.de/10006721620
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From Armani to Zara: Impression formation based on fashion store patronage
Willems, Kim; Janssens, Wim; Swinnen, Gilbert; … - In: Journal of business research : JBR 65 (2012) 10, pp. 1487-1495
Persistent link: https://www.econbiz.de/10010002845
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Retailing in Belgium : a managerial perspective
Willems, Kim; Swinnen, Gilbert - In: European retail research 26 (2012) 1, pp. 155-183
Persistent link: https://www.econbiz.de/10010006930
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La creación de valor en servicios : una aproximación a las dimensiones utilitarista y hedonista en el ámbito de la restauración
Fernández, Raquel Sánchez; Swinnen, Gilbert; Bonillo, … - In: Cuadernos de economía y dirección de la empresa : CEDE 16 (2013) 2, pp. 83-94
Persistent link: https://www.econbiz.de/10010184520
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A multivariate Poisson mixture model for marketing applications
Brijs, Tom; Karlis, Dimitris; Swinnen, Gilbert; … - In: Statistica Neerlandica : journal of the Netherlands … 58 (2004) 3, pp. 322-348
Persistent link: https://www.econbiz.de/10006428669
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Am I cheap? Testing the role of store personality and self-congruity in discount retailing
Willems, Kim; Swinnen, Gilbert - In: The international review of retail, distribution and … 21 (2011) 5, pp. 513-540
Persistent link: https://www.econbiz.de/10009798794
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A multivariate Poisson mixture model for marketing applications
Brijs, Tom; Karlis, Dimitris; Swinnen, Gilbert; … - In: Statistica Neerlandica 58 (2004) 3, pp. 322-348
Persistent link: https://www.econbiz.de/10005177165