This paper establishes a new method for eliciting Willingness to Pay (WTP) in contingent valuation (CV) studies with an open-ended elicitation format: the Range-WTP method. In contrast to the traditional approach for eliciting Point-WTP, Range-WTP explicitly allows for preference uncertainty in...

One major challenge when conducting contingent valuation studies in developing countries is the choice of the appropriate payment vehicle. Since regular cash-income does not exist for the majority of the population and market integration is low, households in rural areas have less experience...

This paper establishes a new method for eliciting Willingness to Pay (WTP) in contingent valuation (CV) studies with an open-ended elicitation format: the Range-WTP method. In contrast to the traditional approach for eliciting Point-WTP, Range-WTP explicitly allows for preference uncertainty in...

In this paper, we propose an alternative preference uncertainty measurement approach where respondents have the option to indicate their willingness to pay (WTP) for a nature protection program either as exact values or intervals from a payment card, depending on whether they are uncertain about...

The sources of preference uncertainty in contingent valuation (CV) studies have rarely been investigated from a theoretical standpoint. This paper proposes a holistic theoretical framework of preference uncertainty that combines microeconomic theory with the theories of cognitive psychology....

In this paper we analyze the multiple-bounded (MB) format in which uncertainty is directly incorporated into the WTP question. We introduce a new approach to estimate mean and median willingness to pay (WTP) using MB data by allowing respondents to expand their WTP intervals by shifting their...

In this paper we explore the idea that people only know the value they place on a given environmental change as a range, rather than as a singleton. We use the payment ladder design of contingent valuation, and take as a case study the value of coastal water quality improvements in Scotland....

This thesis deals with valuation of nonmarket goods using contingent valuation and consists of four papers and an introduction to the research area. Paper [I] examines the public benefits from preserving old-growth forest in the submountainous region in Sweden. Specifically, it analyzes a...

The numerical certainty scale (NCS) and polychotomous choice (PC) methods are two widely used techniques for measuring preference uncertainty in contingent valuation (CV) studies. The NCS follows a numerical scale and the PC is based on a verbal scale. This paper presents results of two...