Tsuge, Takahiro; Kishimoto, Atsuo; Takeuchi, Kenji - In: Journal of Risk and Uncertainty 31 (2005) 1, pp. 73-95
This paper presents an integrated framework for evaluating the reduction of several types of mortality risk using a Choice Experiment (CE) approach, a type of stated preference technique. Using this approach, we can distinguish the marginal willingness to pay (MWTP) for the amount of risk...