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The objectives of the research project described in this paper are (1) to develop reliable and valid measures for the components of online store image, and (2) to examine the influence of these components on the intention to purchase online. Conceptually, the project relies on the relatively...
Persistent link: https://www.econbiz.de/10010782374
This paper is concerned with the identification of determinants that influence the use of business-to-consumer electronic markets. Since the widespread adoption of the Internet, these electronic markets are now commonplace and it becomes increasingly relevant to identify the factors that...
Persistent link: https://www.econbiz.de/10010782706
This paper reports on the theoretical development and empirical validation of a measurement instrument for three core capabilities of IT departments. The instrument is based on the work of Feeny & Willcocks (1998) and includes the capabilities "IS/IT governance", "Business system thinking" and...
Persistent link: https://www.econbiz.de/10010782990
Many organisations today are trying to increase the number of visits to their website, as well as the frequency and duration of their visits once they get there. In this paper, we empirically investigate an extension of the Technology Acceptance Model (TAM, originally developed by Davis, 1989)...
Persistent link: https://www.econbiz.de/10010783337
Online purchase behavior is definitely an interesting and relevant issue for marketeers today. In this paper, we report on a study into the antecedents of online purchase intention for B2C websites. In particular, this research juxtaposes two competing models that explain online purchase...
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