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Balancing the needs of information distributors and their audiences has grown harder in the age of the Internet. While the demand for attention continues to increase rapidly with the volume of information and communication, the supply of human attention is relatively fixed. Markets are a social...
Persistent link: https://www.econbiz.de/10005368988
An article about the transformation of the forms and methods of marketing in the context of the global economic crisis. The extensive development of e-commerce has led to the emergence of new forms of virtual sales and globalization of marketing. The author analyzes the changes taking place in...
Persistent link: https://www.econbiz.de/10011199841
Getrieben von einem raschen Digitalisierungsprozess ist Konvergenz für den Telekommunikations- und Mediensektor nicht nur eine mögliche Zukunft, sondern bereits zur Realität geworden. Dieser Beitrag beschäftigt sich mit vertikaler Integration, also dem Verschmelzen bisher unabhängiger...
Persistent link: https://www.econbiz.de/10010291692
The effects of mergers on the media marketplace have historically failed to live up to dire predictions. Mergers are often a response to technological upheaval and turbulence in the media industry and firms should be allowed to experiment with such alternative business models with the intent on...
Persistent link: https://www.econbiz.de/10013070497
In response to a request for comment from the Federal Trade Commission, this report is divided into three parts:• The FTC's continuing leadership in consumer protection for Internet access• Competition and consumer protection in a changing communications industry• Competition and consumer...
Persistent link: https://www.econbiz.de/10012892717
In response to the increasing popularity and economic impact of companies in the Internet ecosystem, the Federal Trade Commission is being implored with vocal but factually vacant calls to revisit its approach to antitrust, and in particular market power, barriers to entry and anti-competitive...
Persistent link: https://www.econbiz.de/10012892718
Whether it was the intended strategy or not, Google Fiber, which has now "paused" new deployments, agitated incumbent providers, regulators, and investors to change their approach and policies on gig-speed Internet, initiating a "game of Gigs" that broke a stalemate in investments in...
Persistent link: https://www.econbiz.de/10012897546
Persistent link: https://www.econbiz.de/10012972751
In 1999, the FCC largely deregulated middle-mile or "special access" enterprise communications services, resulting in explosive growth of new competitors using new technologies, including cable, fiber-optics, and high-speed Ethernet loops. But in recent years the agency has expressed increased...
Persistent link: https://www.econbiz.de/10013002347
Persistent link: https://www.econbiz.de/10013047382