The economic crisis has forced companies to make certain decisions - decisions which affect organisational operation, long-term strategy and corporate culture alike. It is not surprising, of course, that employment is an area most deeply affected by the crisis – in fact, to its very foundation...

A particular meaning in the development of economic entities has been attributed to intangible factors for many years. One of the more frequently indicated features is the significance of competences as those which can determine a success of the enterprise. At present, creative entities and...

More and more enterprises throughout the world use Information Security Management System on the basis of an international standard package of British origin, the ISO/IEC 2700x. Security policy and the necessary controls are specified on the evidence of business scopes and the strategy of the...

the employment rate of older employers should rise again, and not only because of the ageing society or the slowly unbearable pension system. According to the old saying, “it’s good to have an old man in the house,” which means that old people possess knowledge and experience. This high...

In the world of work, the political transition created a difficult situation in Hungary, which has become even less favourable in the 2010s. The employees are exposed to numerous infringements. The case study presented at the previous MEB conferences and continued herein shows the vulnerability...

While many quantitative methods are available to judge advertising profession, yet no or limited qualitative research is available. This study aims to do the latter with a unique approach analysing how various novels portray the advertising profession. The author of this article recommends that...

Lack of finance is one of the most important problemsof SMEs all over Europe. Insufficient financial resources are barriers to the growth and employment in the SME sector and at the same time japerdize governments efforts reaching EU targets In EU documents this is highlighted for many years and...

The thesis for the beer industry is an “eternal” theme and it is up to date according to the trends observed in Hungary during the last three years. Due to the current spread of flavored, non-alcoholic and sugar- free beers the opportunity to sell beer to women is not just an actual but also...

In this study the main sub results of a national-wide survey will be presented, carried out in 2013. The objective of the research was to analyze the correlation between wellness and health preservation. During the research we used pretested, standardized questionnaire, the data were analyzed...

This paper presents a regional application of the Global Entrepreneurship and Development Index (GEDI) methodology of Acs et al. (2013) to examine the level of entrepreneurship across Hungary’s seven NUTS-2 level regions. The Regional Entrepreneurship and Development Index (REDI) has been...