The purpose of this study is to determine the relationship between employee empowerment and job satisfaction in Pakistani service industry. This study also examines the difference between job satisfaction level of male and female employees. The questionnaire consisting twenty four statements was...

The basic aim of this study is to explore most common constructs for quality of banking services, which influence customer satisfaction and examine the impact of customer satisfaction on customer loyalty in the context of banking relationships. The questionnaire was used to collect the data from...

The small and medium enterprises (SMEs) play critical role in the development of the country. The success of SMEs depends on number of factors. This study examines the role of key factors in the success of SMEs in Pakistan. The study also investigates the relationship between SMEs success and...

The objective of this study is to test both CRM and sales are related direct one and examines the impact of CRM campaigns on brand loyalty, consumer purchase intention and ultimately on sales. The questionnaire was distributed among students and employees of different universities and...

This study examines the role of university students’ perception towards banking and finance profession and explores the relationship between profession and perception. This study provides groundbreaking scholarly work in the field of banking that provokes those who have done their major in...

Internet is a useful tool for all in a technologically advanced world. Internet use for education is very important. It is now in practice to teach school to college to get more out of it. In this study, the emphasis is given on the most important success factor that investigates about Internet...