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Impact of the Perceived Importance of a Hotel's Corporate Responsibility on Tourists’ Complaints Behaviour

Palacios Florencio, Beatriz; Revilla Camacho, M. Ángeles; … - 2016

This work is centered on the study of the Corporate Responsibility (CR) of hotel firms and its influence on tourists’ complaints behavior. The methodology of the empirical study, carried out among 629 customers lodging in hotels in the city of Seville, is based on structural equations...

Persistent link: https://www.econbiz.de/10014130502

Escape Rooms As Tourist Attractions : Enhancing Visitors’ Experience Through New Technologies

Pakhalov, Alexander; Rozhkova, Natalia - 2020

Purpose: This paper aims to assess the impact of new technologies on escape room visitors’ experience based on the analysis of online reviews. Over the last five years, real-life escape rooms have become popular tourist attractions in many European cities. Growing competition stimulates the...

Persistent link: https://www.econbiz.de/10014090152

Consumer choice determinants of online intermediary tourism platforms

Wąsowicz-Zaborek, Elżbieta - In: International journal of management and economics 58 (2022) 2, pp. 161-178

The article investigates determinants of usage intention (IU) of online travel agencies' (OTAs) services by consumers and their propensity for word-of-mouth (WOM). The determinants represent two groups of factors: (1) items reflecting the perceived quality of OTAs' platforms (PQ) and (2) those...

Persistent link: https://www.econbiz.de/10013471290

Consumer resilience in war conditions in Ukraine : travel market case

Kostynets, Iuliia; Kostynets, Valeriia - In: Contemporary economics 17 (2023) 3, pp. 275-294

services in Ukraine. The authors analyzed the results of a survey of tourism business professionals, as well as consumer …

Persistent link: https://www.econbiz.de/10014436108

Exploring the multi sensory based memorable tourism experiences : a study of Adam & Eve Hotel in Turkey

Guzel, Ozlem; Dortyol, Taylan - In: Journal of marketing and consumer behaviour in emerging … (2016) 2, pp. 28-39

Tourism business executives should discover critical ways to create a memorable experience by appealing to consumers … find the sensory based memorable tourism experiences, attributes/specific elements of the hotel business. With this aim … and the critical multi-sensory organs that create memorable tourism experiences were defined. The analysis of the results …

Persistent link: https://www.econbiz.de/10012116508

Exploring Audiences’ Behavior in the Theatre Land

Ciceo, Andreea - Keleti Károly Gazdasági Kar, Óbudai Egyetem

The aim of this paper is to reveal updated insights regarding the theatre audiences’ behavior in terms of which are the key motivations that drive them to attend a theatre event, the steps they follow within the making decision process and the variables they take into consideration when...

Persistent link: https://www.econbiz.de/10010878306

Implications of the main mathematical methods on marketing decision making process

Olariu, Ioana - In: Studies and Scientific Researches. Economics Edition, 16-17

Decision analysis incorporates both the awareness of decision makers, which is located between total confidence and total ignorance and action values assigned to outcomes variants, meaning decision makers preferences. Marketing actions are often insecure. Under these conditions, to achieve the...

Persistent link: https://www.econbiz.de/10010684313

Buying Intentions Influenced by Various Determinants in Tourism

VINEREAN, Alexandra - In: Expert Journal of Marketing 2 (2014) 1, pp. 53-59

Marketing has acquired a central role in tourism because it helps organizations to create value in transactions with … tourism, and to seek new ways to reward loyalty through innovative schemes (e.g., programs for frequent travelers). This paper … factors that are usually decisive in the decision making process regarding tourism services, factors that could also create …

Persistent link: https://www.econbiz.de/10011183037

Word-of-mouth in social media : the case of Polish tourist industry

Deszczyński, Bartosz - In: International journal of management and economics 53 (2017) 4, pp. 93-114

The core objective of this paper is to determine the level of online dialogue in social media between the tourist industry leaders and their customers. This study applies sequential explanatory industry-representative comparison with statistical and qualitative analysis of online word-of-mouth...

Persistent link: https://www.econbiz.de/10012027004

Considerations on gastronomic tourism as a component of sustainable local development

Diaconescu, Dan Mihnea; Moraru, Remus; Stănciulescu, … - In: Amfiteatru economic : an economic and business research … 18 (2016), pp. 999-1014

Tourism is a multi-faced activity that links the economic, social and environmental components of sustainability …. Firstly, this research analyses residents’ perceptions of the impact of tourism development and examines the factors that … influence the support for sustainable tourism development. Secondly, the research discusses Community Based Tourism (CBT) and …

Persistent link: https://www.econbiz.de/10011833531